Donenfeld Management
Donenfeld Management
Donenfeld Management is a boutique business management firm based in New York City for creative professionals.
Year
July 2018
Timeline
4 Months
Client
01 - What I did
Project Overview
I worked with Donenfeld Management to create them a new brand identity as well as a brand-new innovative website. The new website is responsive, modern, clean, and utilizes smooth animations & transitions to create a beautiful site. The balance between offering a detailed description for the services subpages and creating a unique and engaging experience was a challenge. The new logo is simple, yet recognizable and good looking. The whole brand follows and a monochromatic color guideline and looks excellent.
Fields
Brand Identity
Web Design
Logo Design
Visual Style
Business Card Design
02 - Visual Style
Colors & Typography
Jet
Gray
Cotton
White
White
Donenfeld Management
Font Weights & Styles
Main Copy
Neuzeit Grotesk Regular
Subheadings
Neuzeit Grotesk Semibold
Headings & Callouts
Neuzeit Grotesk Bold
03 - Logos
Logo Types
Donenfeld Management needed a refresh on their business cards to match the new and improved branding. The business cards follow the corresponding brand monochromatic color treatment. They convey critical information, such as name, email, position, and phone number efficiently. The business cards are simple, and memorable, effectively leading to more conversations.
04 - Web Design
The Finished
Website
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